Renuka L.

Renuka L.

Assistant Professor, FINANCE, GIM, VSP

Education
Ph. D.
Email ID
rpedired@gitam.edu
Education
Ph. D.

Education

Year of Graduation/Award Institute & College name Degree Name
2016 Andhra University Marketing of Mutual Finds
2004 MBA
2001 BPharmacy

Experience

Designation Organization From Date To Date
Asst.professor& HOD SIMS 26-07-2008 30-06-2013
asst.professor raghu engineering college 14-09-2006 10-07-2008
asst.professor pydah college 12-07-2004 30-07-2006
Asst.Professor Dr.Lankapalli Bullayya college 01-07-2013 13-07-2017

Awards

Award name Award Organization Year of Award
outstanding research paper ICBM 2016

Sustainable Supply Chain ManagementAn empirical modelNOVYI MIR Research Journal, Web of science, SEP-Select, 5, 274-285

Investor Satisfaction in Mutual Fund Marketstest engineering and management, Scopus, FEB-2020, 82, 16533-16547

Customer Attitude towards Green Marketing Practices An Empirical Studyon Indian Companies Green practicesPacific Business Review International, Web of science, JAN-2020, 12, 132-143

MODELLING SUSTAINABLE SUPPLY CHAIN MANAGEMENTInternational Journal of Research and Analytical Reviews, Google scholar, -2018, 5, 700-708

Modelling Customer Adoption in Mobile Financial servicesInternational Journal of Emerging Technologies and Innovative Research, Google scholar, -2018, 5, 322-326

Employee EngagementA New Strategic Tool for Corporate SuccessInternational Journal of Management Studies, Google scholar, -2018, 5, 56-63

Identifying Factors In Green Marketing International Journal for Research in Engineering Application & Management, Google scholar, -2018, 4, 343-347

Corporate Social Responsibility and Corporate GovernanceA Market OrientationGITAM Journal of Management, Others, -2018, 16, 117-124

ROLE OF INTERMEDIARIES (An empirical study in mutual fund Investor buying behavior in Greater Visakhapatnam City)International Research Journal of Multi disciplinary Studies, Google scholar, -2018, 4, 1-9

CSR and Brand Marketing A Strategy Alignment for Competitive AdvantageEuropean Journal of Business and Management www.iiste.org, Google scholar, -2016, 8, 32-39

Title of the book Book / Chapter Name of the publisher Subject area Edition Page numbers ISBN Published year
Management ResearchContemporary Perspectives Chapters ICBM management 1 285-291 978819243152 2017
consumer protection and globalization Chapters kalasalingam university marketing 1 15-21 11 2010
Seminar name Organized by Venue Start date End date Title of the paper presented Role Co presenter
National GIM, GITAM,Visakhapatnam visakhapatnam 09-Nov-2018 09-Nov-2018 role of credit rating agencies in managing NPAs Participated
National GIM, GITAM,Visakhapatnam gim, visakhapatnam 21-Oct-2017 21-Oct-2017 business strategies for currency risk management Participated Dr.G.V.K.Kasturi
National DCMS, Andhra University, Visakhapatnam Andhra University 17-Mar-2017 18-Mar-2017 csr a facet of corporate governance Participated
National DCMS, Andhra University, Visakhapatnam Andhra University 17-Mar-2017 18-Mar-2017 csr a facet of corporate governance Participated PL Padmaja
National ICBM, Hyderabad Hyderabad 24-Sep-2016 24-Sep-2016 impact of RFID on customer satisfaction Participated
National Gayatri vidya parishad college for degree and pg courses, visakhapatnam visakhapatnam 07-Dec-2012 07-Dec-2012 employee engagement a strategic tool for corporate success Participated
National DCMS, Andhra University, Visakhapatnam Andhra University 19-Jul-2011 21-Jul-2011 appraisal of regulatory reforms in Indian banking sector Participated
National IIAM,VIZAG visakhapatnam 28-Aug-2010 28-Aug-2010 performance of mutual funds Participated
National DCMS, Andhra University, Visakhapatnam Andhra University 19-Jul-2009 21-Jul-2009 appraisal of regulatory reforms in Indian banking sector Participated
National Gayatri vidya parishad college for degree and pg courses, visakhapatnam GVP College, Visakhapatnam 03-Mar-2008 04-Mar-2008 managing retention strategies Participated
National Gayatri vidya parishad college for degree and pg courses, visakhapatnam GVP College, Visakhapatnam 03-Mar-2008 04-Apr-2008 managing retention strategies Participated prof B. Murali Krishna
Seminar name Organized by Venue Start date End date Title of the paper presented Role Co presenter
International GIM, GITAM,Visakhapatnam GITAM, Visakhapatnam 27-Jul-2018 28-Jul-2018 green entrepreneurship a model for 3 Ps Participated
International GIM, GITAM,Visakhapatnam GITAM, Visakhapatnam 27-Jul-2018 28-Jul-2018 green entrepreneurship a model for 3 Ps Participated
International IIM Trichy IIM trichy 27-Dec-2017 30-Dec-2017 modelling sustainable supply chain management Participated PL Padmaja
International Vinod gupta school of management,IIT, KHaragpur IIT Kharagpur 07-Jul-2017 08-Jul-2017 an analysis of relationship between environment performance and financial performance an empirical study on select companies in india Participated PL Padmaja
International ICBM, Hyderabad Hyderabad 24-Sep-2016 24-Sep-2016 impact of RFID on customer satisfaction Participated Prof.VKrishnaMohan
International Dept.of commerce, Osmania University Hyderabad 13-Mar-2015 15-Mar-2015 IFRS and its implications on telecom sector Participated
International IIAM,VIZAG visakhapatnam 28-Aug-2010 28-Aug-2010 Participated
Name of the award Awarded by Awarded year
best outstanding paper ICBM 2016
Title Type Organized by Venue Start date End date Role
productivity tools for teaching enhancement Faculty development program Dhyanahita online 07-May-2020 21-May-2020 Participated
digital marketing Faculty development program GIM, GITAM,Visakhapatnam GITAM, Visakhapatnam 17-Feb-2018 17-Feb-2018 Organized
faculty knowledge program Faculty development program IBS Business School visakhapatnam 29-Jul-2016 29-Jul-2016 Participated
financial derivatives Faculty development program GIM, GITAM,Visakhapatnam visakhapatnam 09-Nov-2012 09-Nov-2012 Participated
interactive pedagogy for teaching marketing Faculty development program GIM, GITAM,Visakhapatnam GITAM, Visakhapatnam 09-Aug-2012 09-Aug-2012 Participated
new age management teacher Faculty development program IIAM,VIZAG IIAM Visakhapatnam 21-Jun-2012 21-Jun-2012 Participated
Title Type Organized by Venue Start date End date Role
Interest Rate Risk Management Quality improvement program course era GITAM 10-Dec-2020 14-Dec-2020 Participated
Create a Stakeholder Management Plan in Google Docs Quality improvement program coursera Courseera 10-Dec-2020 12-Dec-2020 Participated
Leverage Google Finance Functions in Google Sheets Quality improvement program coursera coursera 10-Dec-2020 14-Dec-2020 Participated
Spreadsheets for Beginners using Google Sheets Quality improvement program coursera coursera 10-Dec-2020 12-Dec-2020 Participated
Build an Ecommerce Dashboard with Figma Quality improvement program courseera Courseera 07-Dec-2020 14-Dec-2020 Participated
Basic Statistics in Python (Correlations and Ttests) Quality improvement program coursera Courseera 03-Dec-2020 15-Dec-2020 Participated
introduction to financial markets Quality improvement program Courseera GITAM 01-Dec-2020 15-Dec-2020 Participated
AI For Everyone Quality improvement program coursera coursera 01-Dec-2020 15-Dec-2020 Participated
Financial Projections for Early Stage Startups Quality improvement program coursera online 01-Dec-2020 12-Dec-2020 Participated
Stock Valuation with Comparable Companies Analysis Quality improvement program coursera online 01-Dec-2020 12-Dec-2020 Participated
Project Management Creating the Precedence Network Diagram Quality improvement program courseera GITAM 30-Nov-2020 15-Dec-2020 Participated
Learning to Teach Online Quality improvement program coursera online 01-Aug-2020 14-Aug-2020 Participated
University Teaching Quality improvement program coursera online 01-Aug-2020 14-Aug-2020 Participated
Digital Marketing Analytics in Practice Quality improvement program coursera online 01-Jun-2020 14-Jun-2020 Participated
Digital Media and Marketing Strategies Quality improvement program coursera online 01-Jun-2020 17-Jun-2020 Participated
Digital Media and Marketing Principles Quality improvement program coursera online 01-Jun-2020 16-Jun-2020 Participated
Creating a Portfolio Quality improvement program coursera online 01-Jun-2020 08-Jun-2020 Participated
Advanced Trading Algorithms Quality improvement program coursera online 01-Jun-2020 07-Jun-2020 Participated
Digital Marketing Analytics in Theory Quality improvement program coursera online 01-Jun-2020 12-Jun-2020 Participated
Finance for NonFinancial Professionals Quality improvement program cousera online 25-May-2020 04-Jun-2020 Participated
Marketing in a Digital World Quality improvement program coursera online 20-May-2020 01-Jun-2020 Participated
The Global Financial Crisis Quality improvement program coursera online 20-May-2020 04-Jun-2020 Participated
Trading Algorithms Quality improvement program coursera online 20-May-2020 05-Jun-2020 Participated
Financial Markets Quality improvement program coursera online 15-May-2020 01-Jun-2020 Participated
Trading Basics Quality improvement program coursera online 15-May-2020 03-Jun-2020 Participated
ChiSquared Test in Google Sheets Quality improvement program Course era Courseera 30-Nov-2019 14-Dec-2020 Participated
qualitative track, doctoral summer school Faculty development program IIM Ahmedabad IIM ahmedabad 01-Apr-2018 05-Apr-2018 Participated
research evolution in social sciences of saarc countries Faculty development program SAARC documentation centre, new delhi and BIMTECH bhubaneswar BIMTECH, Bhubaneswar 31-Aug-2015 11-Sep-2015 Participated