Faculty Profile
Sudha M.
Associate Professor, ENTREPRENEURSHIP, GSB , VSP
Education
Ph. D.Email ID
smavuri@gitam.edu
Education
Ph. D.Research Areas
- Environmental and developmental economics
- Micro and macro economics
- Consumer behaviour
- General management
Education
| Degree Name | Institute & College name | Year of Graduation/Award |
|---|---|---|
| DOCTORATE IN ECONOMICS | ANDHRA UNIVERSITY | 2001 |
| ECONOMICS | OSMANIA UNIVERSITY | 1994 |
| RBVRR WOMENS COLLEGE | 1990 | |
| UNIVERSITY COLLEGE FOR WOMEN | 1988 |
Experience
| Designation | Organization | From Date | To Date |
|---|---|---|---|
| DIRECTOR | CENTRE FOR MANAGEMENT AND TECHNOLOGY | 07-06-2010 | 03-08-2013 |
| VICE PRINCIPAL -ACADEMICS | ICFAI NATIONAL COLLEGE | 22-09-2003 | 30-04-2010 |
| LECTURER | DR L B COLLEGE | 01-11-1999 | 20-09-2003 |
| LECTURER IN ECONOMICS | MIST DEGREE COLLEGE | 01-08-1995 | 30-10-1999 |
Correlation between environment related SDGs 6,7 and 15 indexes of 2018 and selected socioeconomic and demographic indicators across various states in India A cross section analysisJournal of Critical reviews, Scopus, APR-2020, 7, 539-544
Challenges for Economic Growth in India A CritiqueJournal of Critical reviews, Scopus, JUL-2020, 7, 169-175
A study on imperative innovation eco system linkages to map Sustainable Development Goal 9Proceeding of 2019 International Conference on Digitization Landscaping Artificial Intelligence, ICD, Scopus, JUL-2020, 0, 142-147
ECONOMIC IMPACT OF COVID19 ON INDIAN ECONOMY GOVERNMENT MEASURES TO CONTAIN THE PANDEMICJournal of Critical reviews, Google scholar, SEP-2020, 7, 5903-5913
PERCEPTION OF EDUCATED CITIZENS ON AADHAR CARD AS A TOOL FOR EFFICIENT EGOVERNANCE IN INDIA A CONCEPTUAL MODELHumanities & Social Sciences Reviews, Google scholar, MAY-2020, 8, 122-130
RELEVANCE OF MVA AND TOBINS Q MODEL ASAN INVESTMENT DECISION TOOLJournal of Critical reviews, Google scholar, JUL-2020, 7, 2593-2602
Consumers Attitude towards Packaged Food LabelsGIS SCIENCE JOURNAL, Scopus, OCT-2020, 7, 252-266
Non Performing Assets of Indian Banks and Measures to control NPAsIndian Economic Association Journal, Others, DEC-2019, Edited , 0
A STUDY ON PERCEIVED RISK IN ONLINE SHOPPINGInternational Journal of Scientific Research and Review, Google scholar, OCT-2019, 8, 1-16
A comparative Study on Correlatiion between Growth and Status of Sustainable Development Goal 6 Acess to drinking water and Sanitation in BRICS during 20082015 Journal of Economic Association 2018 , Others, -2018, 0, 124-133
MNREGA Physical Progress interms of SC and ST marginal workers employment across various states in India35th Annual Conference Proceedings, AP Economic Association, Others, -2017, 35, 303
A Study on customer preference towards retail credit and preferred channels of banking Journal of Advanced Management Research,, Others, -2017, 5, 285-295
THE PROCESS OF PRIMARY SCHOOLING IN RURAL INDIA Indian Economic Association Journal, Others, -2017, not given, 10
Public Private Partnership in School Education Role of the Akshaya Patra in Mid Day Meal Scheme in Visakhapatnam CityJournal of The Indian Economic Association on APs Economy, Others, -2016, not given, 283-291
Young Consumers online shopping preferences with special focus on family income and origin and gender in Visakhapatnam CityIJBARR, Others, -2015, 1, 255-265
Vulnerability of Indian Health Insurance Industry to FraudsEuropean Journal of Economics, Finance and Administrative Sciences, Scopus, -2015, not given, 146-152
titled Art of identifying potential talent and leadership the key to competitive advantageAsia Pacific Journal of Research, Others, -2014, Vol1, , 112-123
Impact of Education and Income on Awareness Creation and Buying Decision in case of Solar Products in Visakhapatnam, IndiaWorld Journal of Social Science, Others, -2011, 1, 49-68
| Title of the book | Book / Chapter | Name of the publisher | Subject area | Edition | Page numbers | ISBN | Published year |
|---|---|---|---|---|---|---|---|
| Vishakhapatnam Development report 2017 | Chapters | GITAM | Development and management | 1 | 0 | 2017 | |
| Census 2001 and Human development in India | Chapters | Serial | Economics | 1 | 317-347 | not given | 2004 |
| Seminar name | Organized by | Venue | Start date | End date | Title of the paper presented | Role | Co presenter |
|---|---|---|---|---|---|---|---|
| National | GITAM (Deemed to be University) | online GITAM University | 24-Feb-2021 | 25-Feb-2021 | Technical Session 1 and 3 | Participated | Nil |
| National | DR. BHIMRAO AMBEDKAR UNIVERSITY, AGRA (U.P.) INDIA | Online | 27-Dec-2020 | 29-Dec-2020 | Participated | ||
| National | AP Economic Association | Krishna College, AU,Visakhapatnam | 08-Feb-2020 | 09-Feb-2020 | SDGs and Skill Development in Andhra Pradesh | Participated | |
| National | IEA | Chennai | 27-Dec-2018 | 29-Dec-2018 | A comparative study on Correlation between growth and status of Sustainable Development Goal 6 Access to Drinking Water and Sanitation in Brazil, Russia, India, China and South Africa (BRICS) during 2008 to 2015 | Participated | |
| National | GITAM Institute of Management & Indian Bank | GITAM Institute of Management | 09-Nov-2018 | 09-Nov-2018 | NONPERFORMING ASSETS MAGNITUDE, STATUS AND IMPACT(A COMPARATIVE STUDY WITH REFERENCE TO ALL INDIAN AND FOREIGN BANKS) | Participated | Dr. N. Lalitha |
| National | Indian Bank & GITAM Institute of management | GITAM Institute of Management | 09-Nov-2018 | 09-Nov-2018 | A STUDY ON NON PERFORMING ASSETS OF INDIAN PUBLIC SECTOR BANKS AND MEASURES TO CONTROL NPAS | Participated | Dr. P. Manjusree Naidu |
| National | IEA | Nagarjuna University, Guntur | 27-Dec-2017 | 30-Dec-2017 | Content analysis of status of environmental sustainability of Asian region to build a model to design workable sanitation programs for Indian Economy | Participated | |
| National | IEA | Nagarjuna University, Guntur | 27-Dec-2017 | 30-Dec-2017 | THE PROCESS OF PRIMARY SCHOOLING IN RURAL INDIA | Participated | |
| National | Indian Bank & GITAM Institute of Management | GITAM | 21-Oct-2017 | 21-Oct-2017 | A COMPARATIVE STUDY OF FOREIGN EXCHANGE RATE VOLATILITY OF G 20 NATIONS AND INDIA | Participated | Dr. N. Lalitha |
| National | UGC and ICSSR sponsored | AU, Dept of Economics | 28-Jun-2013 | 29-Jun-2013 | Tax Payers perception on the requirements of an effective tax system | Participated | |
| National | GIM | Visakhapatnam | 01-Feb-2013 | 02-Feb-2013 | Young educated peoples perception and factors influencing purchase intentiondecision about Organic Food Products | Participated | |
| National | IIAM | IIAM | 06-Oct-2012 | 06-Oct-2012 | Participated | ||
| National | Department of Economics, Nagarjuna University | Guntur | 10-Feb-2007 | 11-Feb-2007 | Structural Changes in the AP Industry in terms of pollution Intensity | Participated | |
| National | Department of Economics, Andhra University | AU,Visakhapatnam | 10-Sep-2005 | 10-Sep-2005 | Does literacy lead to improved workforce participation? Changing Trends in Workforce participation across the nation with special emphasis on Literacy | Participated | |
| National | AP Economic Association | Nagarjuna University, Guntur | 12-Feb-2005 | 13-Feb-2005 | Structural Changes in the AP Industry in terms of pollution Intensity | Participated | |
| National | AP economic Association | DNR, Bhimavaram | 13-Feb-2004 | 14-Feb-2004 | Structural Transformation of APs Economy Role of IT Industry | Participated | |
| National | AP Economic Association | DNR College, Bhimavaram | 07-Feb-2004 | 08-Feb-2004 | Structural Transformation of APs Economy Role of IT Industry | Participated | |
| National | 26th Social Science Congress in Andhra University, Visakhapatnam | AU,Visakhapatnam | 07-Jan-2002 | 07-Jan-2002 | Developments on Energy and CO2 Debate | Participated | |
| National | Department of Economics, Andhra University | AU,Visakhapatnam | 11-Dec-2000 | 11-Dec-2000 | Structural Changes in the Indian Industry and its Likely Impact on Environment | Participated | |
| National | Department of Economics, Andhra University | Visakhapatnam | 01-Dec-1998 | 01-Dec-1998 | Future of Man | Participated |
| Seminar name | Organized by | Venue | Start date | End date | Title of the paper presented | Role | Co presenter |
|---|---|---|---|---|---|---|---|
| International | Skyline University College, Sharjah, UAE | online | 23-Mar-2021 | 23-Mar-2021 | A comparative sectoral performance analysis of Indian stocks and global stock market indices during pre and post Covid 19 pandemic nationwide lockdown | Participated | Prof P Manjushree and Prof M Jyothsna |
| International | Skyline University College, Sharjah, UAE | online | 23-Mar-2021 | 23-Mar-2021 | Impact of COVID19 on Muscat Securities Market An Empirical Evidence | Participated | Dr. Kavitha Chavali |
| International | UNESCO MGIEP | Online | 11-Dec-2020 | 13-Dec-2020 | Participated | ||
| International | Georgia State University | online | 29-Oct-2020 | 29-Oct-2020 | Nil | Participated | Nil |
| International | UNESCO MGIEP | Visakhapatnam | 10-Dec-2019 | 12-Dec-2019 | Participated | ||
| International | IEEE and Sky Line Univesrsity | Skyline University (Sharjah) | 18-Nov-2019 | 19-Nov-2019 | A study on imperative innovation eco system linkages to map Sustainable Development Goal 9. | Participated | Dr.VV Ajith Kumar |
| International | ARSSS | Doha, Qatar | 09-Jun-2019 | 09-Jun-2019 | A Study on the Issues and Challenges across Various States in India to Achieve the Sustainable Development Goal 3 Good Health and Well Being of All (Working Paper) | Participated | |
| International | SGBED, Skyline University, Dubai, UAE | Skyline University, Dubai, UAE | 17-Dec-2018 | 19-Dec-2018 | Perception of Educated Citizens on Aadhar Card as a tool for Effective and Efficient E Governance in India | Participated | Dr. Kavitha Chavali |
| International | GIM | GIM | 27-Jul-2018 | 28-Jul-2018 | Status of access to drinking water and sanitation sustainable development goals in Brazil, China and India | Participated | |
| International | GIM | GIM | 27-Jul-2018 | 28-Jul-2018 | Trends in GDP, Gross Consumption Expenditure , Gross Domestic Savings and Capital Formation in India during 1955 to 2017 | Participated | Dr. Manjushree |
| International | BITS, Visakhapatnam | BITS, Visakhapatnam | 22-Dec-2017 | 24-Dec-2017 | A Study on customer preference towards retail credit and preferred channels of banking | Participated | |
| International | Skyline University College, Sharjah, UAE | Sharjah, UAE | 26-Mar-2017 | 27-Mar-2017 | A Cross Country Study of Asia Pacific Region on the Nexus between Poverty and Environment With special reference to the seventh goal of Millennium Development Goals (MDGs) Ensure Environmental Sustainability | Participated | |
| International | GSL | GSL, GU | 18-Nov-2016 | 26-Nov-2016 | SPACE TECHNOLOGY IN PRECISION AGRICULTURE A MODEL OF SUSTAINABLE DEVELOPMENT | Participated | |
| International | GIM, GITAM University | GITAM, Visakhapatnam | 08-Dec-2012 | 09-Dec-2012 | Structural Transformation of Andhra Pradesh and Its scope to contribute to inclusive growth | Participated | |
| International | World Academy of Social Science, Australia | Dubai, UAE | 03-Jan-2011 | 04-Jan-2011 | Impact of Education and Income on Awareness Creation and Buying Decision in case of Solar Products in Visakhapatnam, INDIA | Participated | |
| International | IIM Indore | Indore | 25-Sep-2010 | 28-Sep-2010 | Role of Top Ranked Marketing Journals to Promote Research in Service Marketing Findings from two decades of high class research | Participated |
| Title of the thesis | Name of the student | Name of the college / university | Major subject area | Year of admission | Type of admission | Thesis specification |
|---|---|---|---|---|---|---|
| Social Innovation | Usha Rani B | GITAM Institute of Management | Entrepreneurship | 2020 | Full time | PhD |
| Entrepreneurship | Santhi. B | GITAM Institute of Management | Entrepreneurship | 2020 | Part time | PhD |
| Economics | Udaya Shankar. V | GITAM Institute of Management | Economics | 2020 | Part time | PhD |
| Impact of Corporate Social Responsibility (CSR) initiatives on Companies bottom line and Profitability | T Anil Kumar | GITAM Institute of Management, GU, Visakhapatnam | Management | Part time | PhD |
| Title of the thesis | Name of the student | Name of the college / university | Major subject area | Year of admission | Type of admission | Thesis specification |
|---|
| Title of the thesis | Name of the student | Name of the college / university | Major subject area | Year of admission | Type of admission | Thesis specification |
|---|
| Name of the award | Awarded by | Awarded year |
|---|---|---|
| Salamathunisa rolling trophy | University College for Women | 1988 |
| Title | Type | Organized by | Venue | Start date | End date | Role |
|---|---|---|---|---|---|---|
| Mentoring | Quality improvement program | GITAM and Talentmetrix | GITAM(online) | 26-Jan-2021 | 10-Mar-2021 | Participated |
| Faculty Development Program on Productivity Tools for Teaching Enhancement. | Faculty development program | Dhyanahitha Educational Society | Online | 07-May-2020 | 21-May-2020 | Participated |
| FDP Research Methodology and SEM | Faculty development program | GIM, GITAM University | GIM, GITAM, Visakhapatnam | 06-Jan-2020 | 11-Jan-2020 | Participated |
| FDPSLM | Faculty development program | IGNOU | IGNOU, DELHI | 12-Nov-2019 | 23-Dec-2019 | Participated |
| Women Empowerment for Organizational Excellence | Quality improvement program | GITAM Institute of Management | Naval Dock yard | 07-Nov-2019 | 08-Nov-2019 | Resource Person |
| SPSS | Faculty development program | IMT Nagpur | Chennai | 06-Apr-2012 | 08-Apr-2012 | Participated |
| Title | Type | Organized by | Venue | Start date | End date | Role |
|---|---|---|---|---|---|---|
| Course era Learning How to Learn Powerful mental tools to help you master tough subjects | Faculty development program | McMaster University | Online | 24-Sep-2020 | 28-Sep-2020 | Participated |
| Courseera University Teaching | Faculty development program | The University of Hongkong | Online | 04-Aug-2020 | 07-Aug-2020 | Participated |
| Courseera COVID19 Contact Tracing | Training of tutors | Johns Hopkins University | Online | 25-Jun-2020 | 26-Jun-2020 | Participated |
| Courseera Learning to Teach Online | Faculty development program | UNSW Sydney (The University of New South Wales) | Online | 25-Jun-2020 | 17-Aug-2020 | Participated |
| Inner Engineering with Sadguru | Training of tutors | Isha Foundation | online | 06-Jun-2020 | 13-Jun-2020 | Participated |
| Courseera Becoming a changemaker Introduction to Social Innovation | Training of tutors | University of Cape Town | Online | 15-May-2020 | 04-Jul-2020 | Participated |
| Courseera Earth Economics | Training of tutors | Erasmus University Rotterdam | Online | 01-May-2020 | 16-Jun-2020 | Participated |
| CIT Compassionate Integrity Training | Training of tutors | UNESCO | GITAM, Visakhapatnam | 07-Dec-2019 | 09-Dec-2019 | Participated |
| Organization name | Membership category | Membership type |
|---|---|---|
| Vice Chairwoman CII Indian Women Network IWN Andhra Pradesh | Individual | Member |
| AP Economic Association | Life | Member |
| Indian Women NetworkCII | Individual | Member |
| Indian Economic Association | Life | Member |
| Title of the lecture | Name of the college / university | Place | Date |
|---|---|---|---|
| Environmental Management System | Symbiosis | Bangalore | 26-Mar-2013 |
| Title | Venue | Organized by | Role | Year |
|---|---|---|---|---|
| revised scoring method for base price valuation of technologies | AMTEZ | Kalam Institute of Health Technology (KIHT) | National | 2018 |
| Creche Facility in Corporates | EPITA | IWN | National | 2018 |
| Title of the project | Name of the principal investigator | Name of the co investigator | Name of the client / agency funded | Duration |
|---|---|---|---|---|
| HR Standardization process | Dr M Sudha | Dr V V Vara Prasad, Dr Prashanthi. N | Brandix India Apparel City Pvt Ltd. | 3 months |
| Title of the project | Name of the principal investigator | Name of the co investigator | Name of the client / agency funded | Duration |
|---|