Sudha  M.

Sudha M.

Associate Professor, ENTREPRENEURSHIP, GSB , VSP

Education
Ph. D.
Email ID
smavuri@gitam.edu
Education
Ph. D.
Research Areas
  • Environmental and developmental economics
  • Micro and macro economics
  • Consumer behaviour
  • General management

Education

Degree Name Institute & College name Year of Graduation/Award
DOCTORATE IN ECONOMICS ANDHRA UNIVERSITY 2001
ECONOMICS OSMANIA UNIVERSITY 1994
RBVRR WOMENS COLLEGE 1990
UNIVERSITY COLLEGE FOR WOMEN 1988

Experience

Designation Organization From Date To Date
DIRECTOR CENTRE FOR MANAGEMENT AND TECHNOLOGY 07-06-2010 03-08-2013
VICE PRINCIPAL -ACADEMICS ICFAI NATIONAL COLLEGE 22-09-2003 30-04-2010
LECTURER DR L B COLLEGE 01-11-1999 20-09-2003
LECTURER IN ECONOMICS MIST DEGREE COLLEGE 01-08-1995 30-10-1999

Correlation between environment related SDGs 6,7 and 15 indexes of 2018 and selected socioeconomic and demographic indicators across various states in India A cross section analysisJournal of Critical reviews, Scopus, APR-2020, 7, 539-544

Challenges for Economic Growth in India A CritiqueJournal of Critical reviews, Scopus, JUL-2020, 7, 169-175

A study on imperative innovation eco system linkages to map Sustainable Development Goal 9Proceeding of 2019 International Conference on Digitization Landscaping Artificial Intelligence, ICD, Scopus, JUL-2020, 0, 142-147

ECONOMIC IMPACT OF COVID19 ON INDIAN ECONOMY GOVERNMENT MEASURES TO CONTAIN THE PANDEMICJournal of Critical reviews, Google scholar, SEP-2020, 7, 5903-5913

PERCEPTION OF EDUCATED CITIZENS ON AADHAR CARD AS A TOOL FOR EFFICIENT EGOVERNANCE IN INDIA A CONCEPTUAL MODELHumanities & Social Sciences Reviews, Google scholar, MAY-2020, 8, 122-130

RELEVANCE OF MVA AND TOBINS Q MODEL ASAN INVESTMENT DECISION TOOLJournal of Critical reviews, Google scholar, JUL-2020, 7, 2593-2602

Consumers Attitude towards Packaged Food LabelsGIS SCIENCE JOURNAL, Scopus, OCT-2020, 7, 252-266

Non Performing Assets of Indian Banks and Measures to control NPAsIndian Economic Association Journal, Others, DEC-2019, Edited , 0

A STUDY ON PERCEIVED RISK IN ONLINE SHOPPINGInternational Journal of Scientific Research and Review, Google scholar, OCT-2019, 8, 1-16

A comparative Study on Correlatiion between Growth and Status of Sustainable Development Goal 6 Acess to drinking water and Sanitation in BRICS during 20082015 Journal of Economic Association 2018 , Others, -2018, 0, 124-133

MNREGA Physical Progress interms of SC and ST marginal workers employment across various states in India35th Annual Conference Proceedings, AP Economic Association, Others, -2017, 35, 303

A Study on customer preference towards retail credit and preferred channels of banking Journal of Advanced Management Research,, Others, -2017, 5, 285-295

THE PROCESS OF PRIMARY SCHOOLING IN RURAL INDIA Indian Economic Association Journal, Others, -2017, not given, 10

Public Private Partnership in School Education Role of the Akshaya Patra in Mid Day Meal Scheme in Visakhapatnam CityJournal of The Indian Economic Association on APs Economy, Others, -2016, not given, 283-291

Young Consumers online shopping preferences with special focus on family income and origin and gender in Visakhapatnam CityIJBARR, Others, -2015, 1, 255-265

Vulnerability of Indian Health Insurance Industry to FraudsEuropean Journal of Economics, Finance and Administrative Sciences, Scopus, -2015, not given, 146-152

titled Art of identifying potential talent and leadership the key to competitive advantageAsia Pacific Journal of Research, Others, -2014, Vol1, , 112-123

Impact of Education and Income on Awareness Creation and Buying Decision in case of Solar Products in Visakhapatnam, IndiaWorld Journal of Social Science, Others, -2011, 1, 49-68

Title of the book Book / Chapter Name of the publisher Subject area Edition Page numbers ISBN Published year
Vishakhapatnam Development report 2017 Chapters GITAM Development and management 1 0 2017
Census 2001 and Human development in India Chapters Serial Economics 1 317-347 not given 2004
Seminar name Organized by Venue Start date End date Title of the paper presented Role Co presenter
National GITAM (Deemed to be University) online GITAM University 24-Feb-2021 25-Feb-2021 Technical Session 1 and 3 Participated Nil
National DR. BHIMRAO AMBEDKAR UNIVERSITY, AGRA (U.P.) INDIA Online 27-Dec-2020 29-Dec-2020 Participated
National AP Economic Association Krishna College, AU,Visakhapatnam 08-Feb-2020 09-Feb-2020 SDGs and Skill Development in Andhra Pradesh Participated
National IEA Chennai 27-Dec-2018 29-Dec-2018 A comparative study on Correlation between growth and status of Sustainable Development Goal 6 Access to Drinking Water and Sanitation in Brazil, Russia, India, China and South Africa (BRICS) during 2008 to 2015 Participated
National GITAM Institute of Management & Indian Bank GITAM Institute of Management 09-Nov-2018 09-Nov-2018 NONPERFORMING ASSETS MAGNITUDE, STATUS AND IMPACT(A COMPARATIVE STUDY WITH REFERENCE TO ALL INDIAN AND FOREIGN BANKS) Participated Dr. N. Lalitha
National Indian Bank & GITAM Institute of management GITAM Institute of Management 09-Nov-2018 09-Nov-2018 A STUDY ON NON PERFORMING ASSETS OF INDIAN PUBLIC SECTOR BANKS AND MEASURES TO CONTROL NPAS Participated Dr. P. Manjusree Naidu
National IEA Nagarjuna University, Guntur 27-Dec-2017 30-Dec-2017 Content analysis of status of environmental sustainability of Asian region to build a model to design workable sanitation programs for Indian Economy Participated
National IEA Nagarjuna University, Guntur 27-Dec-2017 30-Dec-2017 THE PROCESS OF PRIMARY SCHOOLING IN RURAL INDIA Participated
National Indian Bank & GITAM Institute of Management GITAM 21-Oct-2017 21-Oct-2017 A COMPARATIVE STUDY OF FOREIGN EXCHANGE RATE VOLATILITY OF G 20 NATIONS AND INDIA Participated Dr. N. Lalitha
National UGC and ICSSR sponsored AU, Dept of Economics 28-Jun-2013 29-Jun-2013 Tax Payers perception on the requirements of an effective tax system Participated
National GIM Visakhapatnam 01-Feb-2013 02-Feb-2013 Young educated peoples perception and factors influencing purchase intentiondecision about Organic Food Products Participated
National IIAM IIAM 06-Oct-2012 06-Oct-2012 Participated
National Department of Economics, Nagarjuna University Guntur 10-Feb-2007 11-Feb-2007 Structural Changes in the AP Industry in terms of pollution Intensity Participated
National Department of Economics, Andhra University AU,Visakhapatnam 10-Sep-2005 10-Sep-2005 Does literacy lead to improved workforce participation? Changing Trends in Workforce participation across the nation with special emphasis on Literacy Participated
National AP Economic Association Nagarjuna University, Guntur 12-Feb-2005 13-Feb-2005 Structural Changes in the AP Industry in terms of pollution Intensity Participated
National AP economic Association DNR, Bhimavaram 13-Feb-2004 14-Feb-2004 Structural Transformation of APs Economy Role of IT Industry Participated
National AP Economic Association DNR College, Bhimavaram 07-Feb-2004 08-Feb-2004 Structural Transformation of APs Economy Role of IT Industry Participated
National 26th Social Science Congress in Andhra University, Visakhapatnam AU,Visakhapatnam 07-Jan-2002 07-Jan-2002 Developments on Energy and CO2 Debate Participated
National Department of Economics, Andhra University AU,Visakhapatnam 11-Dec-2000 11-Dec-2000 Structural Changes in the Indian Industry and its Likely Impact on Environment Participated
National Department of Economics, Andhra University Visakhapatnam 01-Dec-1998 01-Dec-1998 Future of Man Participated
Seminar name Organized by Venue Start date End date Title of the paper presented Role Co presenter
International Skyline University College, Sharjah, UAE online 23-Mar-2021 23-Mar-2021 A comparative sectoral performance analysis of Indian stocks and global stock market indices during pre and post Covid 19 pandemic nationwide lockdown Participated Prof P Manjushree and Prof M Jyothsna
International Skyline University College, Sharjah, UAE online 23-Mar-2021 23-Mar-2021 Impact of COVID19 on Muscat Securities Market An Empirical Evidence Participated Dr. Kavitha Chavali
International UNESCO MGIEP Online 11-Dec-2020 13-Dec-2020 Participated
International Georgia State University online 29-Oct-2020 29-Oct-2020 Nil Participated Nil
International UNESCO MGIEP Visakhapatnam 10-Dec-2019 12-Dec-2019 Participated
International IEEE and Sky Line Univesrsity Skyline University (Sharjah) 18-Nov-2019 19-Nov-2019 A study on imperative innovation eco system linkages to map Sustainable Development Goal 9. Participated Dr.VV Ajith Kumar
International ARSSS Doha, Qatar 09-Jun-2019 09-Jun-2019 A Study on the Issues and Challenges across Various States in India to Achieve the Sustainable Development Goal 3 Good Health and Well Being of All (Working Paper) Participated
International SGBED, Skyline University, Dubai, UAE Skyline University, Dubai, UAE 17-Dec-2018 19-Dec-2018 Perception of Educated Citizens on Aadhar Card as a tool for Effective and Efficient E Governance in India Participated Dr. Kavitha Chavali
International GIM GIM 27-Jul-2018 28-Jul-2018 Status of access to drinking water and sanitation sustainable development goals in Brazil, China and India Participated
International GIM GIM 27-Jul-2018 28-Jul-2018 Trends in GDP, Gross Consumption Expenditure , Gross Domestic Savings and Capital Formation in India during 1955 to 2017 Participated Dr. Manjushree
International BITS, Visakhapatnam BITS, Visakhapatnam 22-Dec-2017 24-Dec-2017 A Study on customer preference towards retail credit and preferred channels of banking Participated
International Skyline University College, Sharjah, UAE Sharjah, UAE 26-Mar-2017 27-Mar-2017 A Cross Country Study of Asia Pacific Region on the Nexus between Poverty and Environment With special reference to the seventh goal of Millennium Development Goals (MDGs) Ensure Environmental Sustainability Participated
International GSL GSL, GU 18-Nov-2016 26-Nov-2016 SPACE TECHNOLOGY IN PRECISION AGRICULTURE A MODEL OF SUSTAINABLE DEVELOPMENT Participated
International GIM, GITAM University GITAM, Visakhapatnam 08-Dec-2012 09-Dec-2012 Structural Transformation of Andhra Pradesh and Its scope to contribute to inclusive growth Participated
International World Academy of Social Science, Australia Dubai, UAE 03-Jan-2011 04-Jan-2011 Impact of Education and Income on Awareness Creation and Buying Decision in case of Solar Products in Visakhapatnam, INDIA Participated
International IIM Indore Indore 25-Sep-2010 28-Sep-2010 Role of Top Ranked Marketing Journals to Promote Research in Service Marketing Findings from two decades of high class research Participated
Title of the thesis Name of the student Name of the college / university Major subject area Year of admission Type of admission Thesis specification
Social Innovation Usha Rani B GITAM Institute of Management Entrepreneurship 2020 Full time PhD
Entrepreneurship Santhi. B GITAM Institute of Management Entrepreneurship 2020 Part time PhD
Economics Udaya Shankar. V GITAM Institute of Management Economics 2020 Part time PhD
Impact of Corporate Social Responsibility (CSR) initiatives on Companies bottom line and Profitability T Anil Kumar GITAM Institute of Management, GU, Visakhapatnam Management Part time PhD
Title of the thesis Name of the student Name of the college / university Major subject area Year of admission Type of admission Thesis specification
Title of the thesis Name of the student Name of the college / university Major subject area Year of admission Type of admission Thesis specification
Name of the award Awarded by Awarded year
Salamathunisa rolling trophy University College for Women 1988
Title Type Organized by Venue Start date End date Role
Mentoring Quality improvement program GITAM and Talentmetrix GITAM(online) 26-Jan-2021 10-Mar-2021 Participated
Faculty Development Program on Productivity Tools for Teaching Enhancement. Faculty development program Dhyanahitha Educational Society Online 07-May-2020 21-May-2020 Participated
FDP Research Methodology and SEM Faculty development program GIM, GITAM University GIM, GITAM, Visakhapatnam 06-Jan-2020 11-Jan-2020 Participated
FDPSLM Faculty development program IGNOU IGNOU, DELHI 12-Nov-2019 23-Dec-2019 Participated
Women Empowerment for Organizational Excellence Quality improvement program GITAM Institute of Management Naval Dock yard 07-Nov-2019 08-Nov-2019 Resource Person
SPSS Faculty development program IMT Nagpur Chennai 06-Apr-2012 08-Apr-2012 Participated
Title Type Organized by Venue Start date End date Role
Course era Learning How to Learn Powerful mental tools to help you master tough subjects Faculty development program McMaster University Online 24-Sep-2020 28-Sep-2020 Participated
Courseera University Teaching Faculty development program The University of Hongkong Online 04-Aug-2020 07-Aug-2020 Participated
Courseera COVID19 Contact Tracing Training of tutors Johns Hopkins University Online 25-Jun-2020 26-Jun-2020 Participated
Courseera Learning to Teach Online Faculty development program UNSW Sydney (The University of New South Wales) Online 25-Jun-2020 17-Aug-2020 Participated
Inner Engineering with Sadguru Training of tutors Isha Foundation online 06-Jun-2020 13-Jun-2020 Participated
Courseera Becoming a changemaker Introduction to Social Innovation Training of tutors University of Cape Town Online 15-May-2020 04-Jul-2020 Participated
Courseera Earth Economics Training of tutors Erasmus University Rotterdam Online 01-May-2020 16-Jun-2020 Participated
CIT Compassionate Integrity Training Training of tutors UNESCO GITAM, Visakhapatnam 07-Dec-2019 09-Dec-2019 Participated
Organization name Membership category Membership type
Vice Chairwoman CII Indian Women Network IWN Andhra Pradesh Individual Member
AP Economic Association Life Member
Indian Women NetworkCII Individual Member
Indian Economic Association Life Member
Title of the lecture Name of the college / university Place Date
Environmental Management System Symbiosis Bangalore 26-Mar-2013
Title Venue Organized by Role Year
revised scoring method for base price valuation of technologies AMTEZ Kalam Institute of Health Technology (KIHT) National 2018
Creche Facility in Corporates EPITA IWN National 2018
Title of the project Name of the principal investigator Name of the co investigator Name of the client / agency funded Duration
HR Standardization process Dr M Sudha Dr V V Vara Prasad, Dr Prashanthi. N Brandix India Apparel City Pvt Ltd. 3 months
Title of the project Name of the principal investigator Name of the co investigator Name of the client / agency funded Duration