P Sheela

P Sheela

Professor, Finance, GSB, VSP

Education
Ph. D.
Email ID
spaluri@gitam.edu
Education
Ph. D.
Research Areas
  • Entrepreneurship
  • General Management

Education

Degree NameInstitute & College nameYear of Graduation/Award
FDI MOTIVES AND DETERMINANTES INTO INDIABERAMPUR UNIVERSITY2003
DCMS ANDHRA UNIVERSITY1995
A S Raja college1991

Awards

Award nameAward OrganizationAwarded year
Best Teacher AwardGITAM University2011

Fuzzy Comprehensive Method for Human Capital Evaluation in Select Indian Software Division A Methodological PaperINTERNATIONAL JOURNAL OF SCIENTIFIC & TECHNOLOGY RESEARCH, Scopus, MAR-Select, 9, 6417-6426

THE EMERGENCE AND GROWTH OF ISLAMICBANKS IN KINGDOM OF BAHRAIN A STUDYIN COMPARISON WITH CONVENTIONALBANKSInternational Journal of Management (IJM), Scopus, JUL-Select, 11, 399-415

Social entrepreneurship concept and reality An Indian perspectiveSMART Journal of Business management Studies., Web of science, JUL-Select, 16, 24-31

Measures of Alpha and Services Charges on GIM StocksInternational Journal of Future Generation Communication and Networking, Web of science, AUG-Select, 13, 1801-1809

Contribution of First Five Major Public Bank in NSEBANK under TreynorInternational Journal of Grid and Distributed Computers, Web of science, SEP-Select, 13, 644-647

Social Entrepreneurs Impact on Community Development with Special Reference to Satara District, Maharashtra, IndiaHigh Technology Letters, Scopus, DEC-Select, 26, 184-208

A Study on Investments in Tax Saving Products with reference to VisakhapatnamReview of Research, Google scholar, NOV-2019, 8, 1-9

Non Performing Assets of Selected Indian Public and Private Sector Banks A comparative AnalysisPacific Business Review International, Web of science, NOV-2019, 12, 40-48

A Study on Investments in Tax Saving Products with Reference VisakhapatnamReview of Research, Others, -2019, 8, 1-10

Role of microfinance through self help groups and its impact on the living standards of rural porr a case study CPSIA INFORMATION, Scopus, -2018, 1, 35-42

Entrepreneurs Perspective towards Their Personaland Business ValuesInternational Journal of Research and Scientific Innovation, Others, MAY-2018, Volume V,, 80-84

The Success Story of Islamic Banking in the Kingdom of BahrainResearch Review Journal, Others, JUL-2018, 3, 111-113

Islamic Banking The stance of India on a Global LevelInternational Journal of Academic Research, Others, -2018, 1, 69-75

Corporate Social Responsibilities Practices inIndia A Study of Top Fifty Companies in IndiaInternational Journal of Research in Social Sciences, Others, -2017, 7, 624-638

Impact of Social Media in Developing Brand Loyalty among StudentsInternational Journal of Engineering and Management Research, Others, -2017, 7, 31-38

Factors Influencing SpiritualityIOSR Journal of Business and Management (IOSRJBM), Others, -2017, 19, 38-45

Nutrition status of tribal women A case study of tribal VisakhapatnamInternational Journal of Advanced Education and Research, Others, -2017, 3, 1-5

credit challenges faced by financial institutions and small business in India a review of literature Journal on Banking financial services and insurance research, Google scholar, -2017, 7, 34-43

status and impact of asset liability management a comparative study of selected public and private sector banksAsian Journal of Research and Finance, Google scholar, -2016, 6, 28-36

Financial Decisions by Small and Medium Enterprises An Empirical Study IRJBM, Others, -2016, 5, 15-21

Financial management A Casr Study of Women Entrepreneurs in Visakhapatnam DistrictInternational Journal of Engineering and Management Research, Others, -2016, 6, 60-67

A Comparative study of asset liability management in the two top public and private sector banks in India. International Forum of Researchers Students and Academicians , Others, -2015, 5, 84-90

The use of Fuzzy Analytical Hierarchy Process(FAHP) model for the primary screening of business opportunity in the process of entrepreneurial activityInternational Journal of Marketing, Financial services and management research, Google scholar, -2015, 4, 26-32

The need for a credit Bureau for the non corporate small business sector in Indiathe international journal of business and management, Google scholar, -2015, 3, 27-34

AssetLiabilityManagement A Comparative Study of a Public and Private Sector BankIRJBM, Others, -2015, 8, 33-43

A Comparative Study on Non Performing Assets of Public Sector Banks in IndiaManagement Today , Others, -2015, 5, 18-23

Asset Liability Management A Comparative Study of a Public and Private Sector BanksInternational Research Journal of Business and Management , Others, -2015, 8, 45-53

Human Resource Accounting A Case study with Special Reference to Visakhapatnam Port Trust.International Journal of Engineering and Management Research, Others, -2015, 5, 52-63

Corporate Social Responsibility Study of Select CSR Models in IndiaIPE Journal of Management, EBSCO Host, -2015, 5, 112-135

FUZZY COMPREHENSIVE EVALUATION METHOD FOR THE EVALUATION OF HUMAN CAPITAL IN UNIVERSITY SYSTEM A CASE STUDYEXCEL International Journal of Multidisciplinary Management Studies, Others, -2015, 5, 43-61

Asset liability management A Comparative StudyIRJBM, Others, -2015, 8, 43-52

Human Resource Accounting A Case Study with Special Reference to Visakhapatnam Port TrustInternational Journal of Engineering and Management Research, Others, -2015, 5, 72-75

Effect of Asset liability management on Commercial Banks Profitability in Indian Financial market a case study of Two Public Sector Banks.International Journal of Business and Administration Research Review , Others, -2014, 1, 92-103

The Dilemmas of Small Business Growth The Case of Rural Agri Business Based Micro FirmsSumedha Journal of Management, Others, -2013, 2, 96-113

Value Added Accounting An Empirical Illustration with Reference to the Port of VisakhapatnamThe IUP Journal of Accounting Research & Audit Practices, Others, -2012, xi, 1-12

Internets Impact on Marketing A Focus on Search Engine MarketingJournal of Social Science and Linguistics, Others, -2012, 1, 80-90

Farm Credit its impact on the socioeconomic status of farmers in East Godavari district of AP International Journal of Development Studies and Research, Others, -2012, 1, 30-35

Facts of Retail Industry in INDIAglobal management review, Others, -2011, 2, 36-42

Human Capital Accponting and Value added Performance a case study of a major Indian PortAsia Pacific Management Accounting Journal, Scopus, -2011, 6, 41-62

Importance of Brand awareness on brand choice of insurance products an Indian perspectivesMarket Dynamics, Others, -2009, 1, 105-117

Health Insurance coverage of rural and urban elders in Indiaglobal management review , Others, -2009, 2, 15-24

A Study on the awareness of life insurance policies in VisakhapatnamInsurance Chronicle , Others, -2007, 4, 12-19

A Study on the Awareness of Life Insurance Policies in VisakhapatnamInsurance Chronicle, Others, -2007, 7, 24-32

Enterprise Risk Management a New MantraInsurance Plus, Others, -2007, 2, 23-28

Characteristics and Goals of Family Businesses in Indian Retail SectorGITAM Journal of Management, Others, -2007, 5, 42-51

Financial Regulation in Developing CountriesIndian Economic Panorama, Others, -2004, 1, 51-60

Title of the projectFunded byDurationSanctioned date
Title of the projectFunded byDurationSanctioned date
Applications of Fuzzy Comprehensive Evaluation Method For Human Capital evaluation a case study of selected indian companyUGC3627-Dec-2013
Completed Major Research Project Sponsored by the UGC on Investors Life Styles and Investment Characteristics of the Invesyors life style and investing characteristics of Rural People in the Four Coastal Districts of A.P,UGC2430-Jan-2006
Title of the bookBook / ChapterName of the publisherSubject areaEditionPage numbersISBNPublished year
financial ManagementBookMayas publicationfinance1st97893877567482019
Currency Risk ManagementChaptersVernon PressFinance1st70-7616227344322019
currency risk managementChaptersvernon press seriesfinance1st60-6797816227344362019
micro finance in india issues and challengesChaptersCPSIA Information, USAFINANCE124-321746110262018
Business Ethics and Corporate GovernanceBookShree Punlicationsmanagementist97893881960622018
Human Resource Accounting and Value Added Performance A caseBookSUCHARITHA Publicationfinance1st978819272364622018
Business Ethics and Corporate GovernanceBookShree Publishing Housemanagement1st978938819622018
Financial ServicesBookHimalaya Publishing Housefinance1st9789352736812017
EntrepreneurshipBookshree publishing housemanagement1st9789385518182017
Project Evaluation and ManagementBookHimalaya Publishing HouseFinance1st9789352737062017
Financial ManagementBookHimalaya Publishing HouseFinance1st97893520200892015
Financial ManagementBookHimalaya Publishing HouseFinance1st9789352020082014
financial inclusion in IndiaChaptersexcel booksfinance156-64783 456 68112013
Financial Inclusion in IndiaChaptersExcel BooksFinance125-3697893506231832013
Financial Inclusion in IndiaChaptersExcel BooksFinance150-6697893506231832013
Financial Inclusion in IndiaChaptersExcel Booksfinanace1st132-14497893506231832012
Financial Inclusion in IndiaChaptersExcel Booksfinance1st50-6797893506231832012
Service Centric Strategy and Market DynamicsChaptersKanishkafinance145-6397881845710732009
A Study on the flow of Foreign Direct Investment into India motive and determinantsBookExcel Booksfinance1st97881744675392009
New Deal in InsuranceBookExcel Booksfinance1st97881832303082005
Board nameJournal name
Associate BoardGITAM Journal of Management
Editor in ChiefGITAM Journal of Management
Board nameJournal name
Seminar nameOrganized byVenueStart dateEnd dateTitle of the paper presentedRoleCo presenter
NationalGIM in assocaition with Indian BankGIM09-Nov-201809-Nov-2018Organized
NationalIWN APFortune Inn VSP21-Aug-201821-Aug-2018Participated
NationalGIMVISAKHAPATNAM PORT TRUST25-Oct-201725-Oct-2017Resource Person
NationalGIM in collaboration with Devis Lab HydGIM Vsp27-Jul-201727-Jul-2017Organized
NationalGIM in Collaboration with Green Vally FoundatiuonGIM VSP24-Jun-201624-Jun-2016Organized
NationalCIIand SR Education ChennaiGIM Vsp09-Jan-201609-Jan-2016Participated
NationalGIM in collaboration with UN Global Network New DelhiGIM Vsp15-Dec-201515-Dec-2015Participated
NationalciiVSP25-Jun-201525-Jun-2015Participated
NationalIndian Economic Associationvisakhapatnam27-Dec-201229-Dec-2012Inflation and its effect on Indian EconomyParticipated
NationalLady Doack Collegemadhurai23-Sep-200525-Sep-2005challenges of higher education and future directionParticipated
NationalLady Doack Collegemadhurai23-Sep-200525-Sep-2005challenges of higher education and future directionParticipated
Seminar nameOrganized byVenueStart dateEnd dateTitle of the paper presentedRoleCo presenter
InternationalSponcered by HPCL,DCI and othersGIM VSP27-Jul-201828-Jul-2018Organized
InternationalCII and Ministry of Aviation New DelhiHotel Novetel VSP26-Apr-201626-Apr-2016Air Cargo challenges at VisakhapatnamResource Person
Internationalinstitute of management technologynagpur10-Feb-201212-Feb-2012behavioural comparaision between users and non user of electronic banking technologiesParticipated
InternationalDhaneshwar Institute of Engeering and Managementcuttack29-Apr-200830-Apr-2005importance of brand awarness and brand choice of insurance products in indian perspectiveParticipated
InternationalDhaneshwar Institute of Engeering and Managementcuttack29-Apr-200830-Apr-2005importance of brand awarness and brand choice of insurance products in indian perspectiveParticipated
InternationalDhaneshwar Institute of Engeering and Managementcuttack29-Apr-200830-Apr-2005importance of brand awarness and brand choice of insurance products in indian perspectiveParticipated
Internationaldharneshwar institue of engeering and managmentCuttuck29-Apr-200830-Apr-2008Importance of brand awareness and brand choice of insurance productsParticipated
Internationaldharneshwar institue of engeering and managmentCuttuck29-Apr-200830-Apr-2008Importance of brand awareness and brand choice of insurance productsParticipated
Internationaldharneshwar institue of engeering and managmentCuttuck29-Apr-200830-Apr-2008Importance of brand awareness and brand choice of insurance productsParticipated
InternationalBIMT and Philadelphia Universitynew Delhi07-Jan-200508-Jan-2005Contemporary Issues in Indian BankingParticipated
InternationalBIMT and Philadelphia Universitynew Delhi07-Jan-200508-Jan-2005Contemporary Issues in Indian BankingParticipated
InternationalBIMT and Philadelphia Universitynew Delhi07-Jan-200508-Jan-2005Contemporary Issues in Indian BankingParticipated
InternationalBIMT and Philadelphia Universitynew Delhi07-Jan-200508-Jan-2005Contemporary Issues in Indian BankingParticipated
InternationalBIMT and Philadelphia Universitynew Delhi07-Jan-200508-Jan-2005Contemporary Issues in Indian BankingParticipated
InternationalBIMT and Philadelphia Universitynew Delhi07-Jan-200508-Jan-2005Contemporary Issues in Indian BankingParticipated
InternationalBIMT and Philadelphia Universitynew Delhi07-Jan-200508-Jan-2005Contemporary Issues in Indian BankingParticipated
Title of the thesisName of the studentName of the college / universityMajor subject areaYear of admissionType of admissionThesis specification
Title of the thesisName of the studentName of the college / universityMajor subject areaYear of admissionType of admissionThesis specification
Islamic Banking The stance of India on a Global LevelMr. Satya Pavan KumarGITAM UniversityFinance2018Part timePhD
Title of the thesisName of the studentName of the college / universityMajor subject areaYear of admissionType of admissionThesis specification
Credit Risk Management Impact on Profitability and Liquidity in Select Indian Commercial BanksSubhra SrimanthaniGITAM UniversityFinance2019Part timePhD
Credit Appraisal of Small Business Borrowers A Proposed Credit Scoring ModelR.Pavan KumarGITAM UniversityFinance2018Full timePhD
Human Resource Accounting and Value Added Performance A Case Study With Special Reference To Visakhapatnam Port TrustP.ArunaGITAM UniversityFinance2017Part timePhD
Asset Liability Management Status and Impact A Comparative Study of Selected Public and Private Sector BanksTejaswini BastrayGITAM UniversityFinance2017Full timePhD
Fuzzy Comprehensive Method for Human Capital Evaluation with special references to Tata Consultancy Services Ltd, BangaloreR.L.N. MurthyGITAM UniversityFinance2017Part timePhD
A study on Consumer Satisfaction with Services of Life Insurance Products and Services A Case Study of LIC, VisakhapatnamR. Ramachandra NaikGITAM UniversityFinance2013Part timePhD
Name of the awardAwarded byAwarded year
Best Researcher AwardGITAM Deemed to be University2013
Best Teacher AwardGITAM Deemed to be University2012
TitleTypeOrganized byVenueStart dateEnd dateRole
prospective entrepreneurs in agri biotechnologyQuality improvement programIN ASSCOSIATION WITH CENTER FOR AGRI INNOVATIONGIM13-Nov-201813-Nov-2018Organized
Emotional IntelligenceQuality improvement programGIM in collobration with Akshaya PatraGIM26-Jun-201726-Jun-2017Organized
Unnat Bharat Abhiyan(UBA) Training ProgrammeTraining of tutorsMinistry of Rural Development HydNIRD Hyd04-Jan-201706-Jan-2017Participated
EDP for employees of Postal DepartmentQuality improvement programGIMGIM16-Dec-201617-Dec-2016Resource Person
Training Programme for AP Transport EmployeesQuality improvement programAP Transport Authority VSPHotel Novetel VSP19-Aug-201521-Aug-2015Resource Person
EDP for employees of Postal DepartmentQuality improvement programGIMGIM23-Jan-201524-Jan-2015Resource Person
MDP on Worklife BalanceQuality improvement programGIMVPT Visakhapatnam10-Dec-200911-Dec-2009Resource Person
EDP NTPC eMPLOYEESQuality improvement programGIMNTPC22-Feb-200326-Feb-2003Resource Person
TitleTypeOrganized byVenueStart dateEnd dateRole
Organization nameMembership categoryMembership type
Vanitha Walker Club PM PalemLifeDonor Member
Indian Economic AssociationLifeMember
Title of the projectName of the principal investigatorName of the co investigatorName of the client / agency fundedDuration
Employee Satisfaction a Comoarative Study SurveyProf. P.SheelaDr. Varaprasad, Dr. Prasahanti, Dr. Krishna KumariToyotsu Rare Earth India Pvt Ltd.3 months
need assessment surveyProf.p.sheelaDr.U.Adhinarayana, Dr.I.Bangar rajuNTPC3 months
Hr Standardization ProcessProf. P.SheelaDr. YVVSS Vara Prasad, Dr. Sudha, Dr. Krishna KumariBrandix Apparel India Pvt Ltd4 months
HR Audit for DCILtdProf. P.SheelaDr. Sandhya vani, Dr. Soudhamani, Dr.SuresDCI VSP3 months
Employee SatisfactionProf. P.SheelaDr. YVVSS Vara Prasad, Dr. PRASHANTI, Dr. Krishna KumariToyotsu Rare Earth India Pvt Ltd.3 months
society perception survey carried out for NTPC Simhadri Super Thermal Power ProjectProf. K.Sivarama KrishnaDr. P.SheelaNTPC Visakhapatnam12 months
A Study on Agricultural and Marine Exports from Vizag and Kakinada PortsDr. P.SheelaDr.P.SheelaNekanthi Sea Foods Pvt Ltd3 months
Title of the projectName of the principal investigatorName of the co investigatorName of the client / agency fundedDuration